Vertically Active and Laterally Stiff
Acts like a leaf spring
Our rims are designed to be very stiff laterally, for increased cornering control, but at the same time they are vertically compliant to smooth out the ride. The secret to this ride control is a spring effect built into the rim body that allows the bead walls to flex outward during impacts and pressure spikes, then rapidly return to their original position. This is a continuous effect much like the spring on a shock absorber. At the same time, the bead wall is reinforced to ward off impacts and reduce pinch flats, and a beadlock is built into the rim bed to securely lock the tire bead in even at low pressures.